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Comparison

Counter vs Healthy Choice vs Vital Pursuit: six frozen bowls compared

Two single-serve bowls from each brand, compared on the numbers printed on the package. These are selected products chosen to show how the three brands differ, not a ranking of the full range from any brand, and no overall winner is named.

Side by side

Per labeled serving, as printed on each manufacturer's nutrition information.
FoodServingCaloriesProteinFiberSodiumProtein / 100 calSource
Counter Taco Mac & Cheese284 g35030 g2 g1090 mg8.6 gCounter official product pageChecked September 16, 2026
Counter Creamy Chicken Parm284 g36030 g2 g1220 mg8.3 gCounter official product pageChecked September 16, 2026
Healthy Choice Tex Mex Chicken397 g43033 g12 g540 mg7.7 gHealthy Choice official product pageChecked September 8, 2026
Healthy Choice Honey Sriracha Chicken390 g45034 g9 g570 mg7.6 gHealthy Choice official product pageChecked September 8, 2026
Vital Pursuit Garlic Herb Grilled Chicken Bowl269 g34022 g3 g640 mg6.5 gVital Pursuit official product pageChecked August 26, 2026
Vital Pursuit Grilled Chicken Chipotle Bowl269 g36022 g4 g780 mg6.1 gVital Pursuit official product pageChecked August 26, 2026

Open four of these foods in the comparison tool (the comparison holds four foods at a time)

Three paired choices

Two bowls at a time, per labeled serving. Differences are subtractions of the figures above; they compare these products only, not the brands.

Protein per calorie, or sodium and fiber?

  • Counter Taco Mac & Cheese has 0.9 g more protein per 100 calories than Healthy Choice Tex Mex Chicken.
  • Healthy Choice Tex Mex Chicken has 550 mg less sodium per bowl than Counter Taco Mac & Cheese.
  • Healthy Choice Tex Mex Chicken has 10 g more fiber than Counter Taco Mac & Cheese.
FigureCounter Taco Mac & CheeseHealthy Choice Tex Mex Chicken
Labeled bowl284 g397 g
Calories350430
Protein30 g33 g
Fiber2 g12 g
Sodium per bowl1090 mg540 mg
Protein / 100 cal8.6 g7.7 g

Counter official product page checked September 16, 2026 · Healthy Choice official product page checked September 8, 2026

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A smaller labeled bowl, or more total protein and fiber?

  • Vital Pursuit Garlic Herb Grilled Chicken Bowl is the smaller labeled bowl, 128 g lighter than Healthy Choice Tex Mex Chicken.
  • Healthy Choice Tex Mex Chicken has 11 g more total protein than Vital Pursuit Garlic Herb Grilled Chicken Bowl.
  • Healthy Choice Tex Mex Chicken has 9 g more fiber than Vital Pursuit Garlic Herb Grilled Chicken Bowl.
FigureVital Pursuit Garlic Herb Grilled Chicken BowlHealthy Choice Tex Mex Chicken
Labeled bowl269 g397 g
Calories340430
Protein22 g33 g
Fiber3 g12 g
Sodium per bowl640 mg540 mg
Protein / 100 cal6.5 g7.7 g

Vital Pursuit official product page checked August 26, 2026 · Healthy Choice official product page checked September 8, 2026

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Protein density, or lower sodium?

  • Counter Taco Mac & Cheese has 2.1 g more protein per 100 calories than Vital Pursuit Garlic Herb Grilled Chicken Bowl.
  • Vital Pursuit Garlic Herb Grilled Chicken Bowl has 450 mg less sodium per bowl than Counter Taco Mac & Cheese.
FigureCounter Taco Mac & CheeseVital Pursuit Garlic Herb Grilled Chicken Bowl
Labeled bowl284 g269 g
Calories350340
Protein30 g22 g
Fiber2 g3 g
Sodium per bowl1090 mg640 mg
Protein / 100 cal8.6 g6.5 g

Counter official product page checked September 16, 2026 · Vital Pursuit official product page checked August 26, 2026

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What the numbers show

All six bowls are single servings, but they are not the same size, so per-serving figures are not interchangeable. Protein per 100 calories puts differently sized bowls on the same footing.

  • Of the 6 bowls shown here, Counter Taco Mac & Cheese lists the most protein per 100 calories, at 8.6 g.
  • Sodium ranges from 540 mg in Healthy Choice Tex Mex Chicken to 1220 mg in Counter Creamy Chicken Parm per serving.
  • Fiber is low in several of these bowls. A blank or low figure is shown as the manufacturer states it and is never estimated.

These are trade-offs, not verdicts. Which figures matter depends on the rest of what you eat in a day, and this page assigns no score and picks no winner.

How this selection was made

Two bowls per brand were chosen from the records already published here, so every value on this page is the same value shown on that food's own page, with the same manufacturer source link and checked date. Nothing is retyped for this comparison.

See Methodology for how figures are recorded and how protein per 100 calories is calculated, or browse all frozen meals.